Today, almost anyone can take pictures of Oxfordshire. The power of immortalising a moment forever is at the fingertips of everyone with a smartphone. But photography isn’t always just a daily pastime or an idle hobby; photography is a necessity in the business world. Whether it is to advertise products or exhibit their world-class headquarters, most businesses require commercial photography in some way or another. This form of photography, though, is not something that everyday people can do. A high level of expert execution is required, especially because such photography represents the business and their products.
There are two main purposes for commercial photography. The first is selling a product:
When businesses are promoting a product, the most important thing is to get across to the customer what this product is, and why it supersedes other products. They want to portray the best features of their product as well as illustrate to the consumer what they will be purchasing. To accurately portray to customers what the business wants to show through photography, a professional is needed.
A good example of why commercial photography is important is the use of pictures to sell goods on online marketplaces such as eBay. These websites are open to the public, so anyone can sell on such websites. Sellers range from the everyday mother trying to sell some old clothes, to a professional business using the platform as another shopping outlet. The professional businesses more often than not have professional commercial photography for their listings and the amateur mother has her own amateur pictures. There is nothing wrong with amateur pictures, although to the consumer the professional photography is more eye-catching, and definitely brings the aura of legitimacy. This is why commercial photography is so important, it shows the seriousness of the business. It helps them stand out as a real and useful company.
The second reason for commercial photography is to represent a business or person. Some Oxfordshire businesses may seek commercial photography to grow their brand or as a personal promotional tactic. For instance, this form of photography may be used on billboards, social media, and other promotional material.
Where can you buy commercial photography for your business?
Today, commercial photography is everywhere and becoming increasingly necessary for any business. But the question of where to start may cross your mind. Well, Photogenic Photography is perfect for any Oxfordshire business seeking commercial photography for promoting themselves, personally, or their company as a whole.
Neil Aston, the owner of the company, has been operating as Photogenic Photography for over 35 years in Oxfordshire. His experience and passion for photography help him to create top-grade pictures for any business or organisation. On his website is an extensive portfolio of past photographs he has taken for businesses as well as portraits too, so don’t hesitate to take a look. If you wish to contact him it is also possible on his website. Photogenic Photography caters to Wantage, Faringdon, Didcot, Oxford, and Abingdon, so if you need commercial photography in Oxfordshire, Neil Aston is the photographer to choose.